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News
dc Coffee switches Aussies on in new brand platform and integrated campaign via Hellions
2+ hour, 17+ min ago (247+ words) Built under dc’s creative platform “Fuel Your Creativity”, the campaign reminds people coffee is a stimulant that isn’t just there to be enjoyed, but to be used to your advantage. The series of 15-second spots and short-form vignettes demonstrates the…...
7-Eleven launches in-house agency 'The Corner Shop' with first major campaign for coffee
2+ mon, 6+ day ago (334+ words) Led by Hugh Miller, formerly Global Director of Brand, Creative and Content at Movember, where he built their in-house creative studio, The Corner Shop brings together a new senior leadership team across creative, design and studio operations. Miller is joined…...
Anchor launches disruptive ‘Pour Patrol’ coffee experience for Zero Lacto via Eleven PR + TBWANZ
4+ mon, 21+ hour ago (285+ words) As the next phase of Anchor Zero Lacto’s Welcome Back to Dairy platform, the team launched Anchor Pour Patrol, New Zealand’s first amphibious coffee vessel in partnership with Sealegs. Rolling straight from the ocean onto Auckland’s northern beaches, Anchor Pour…...
Kodiak set to deliver drinks by drone in new 'Drop Bear' summer activation via Agent99
6+ mon, 1+ week ago (264+ words) Ideated and executed by independent PR agency Agent99, the activation blends Australian folklore, humour and cutting-edge technology to bring Kodiak’s performance credentials to life, while marking the official debut of the brand’s mascot: the Kodiak Bear. Based on Australian mythology, a…...
Nescafé launches 'Proudly brewing workplace vibes' B2B campaign via Connecting Plots
10+ mon, 2+ week ago (244+ words) Anchored in Nescafé’s ‘Make Your World’ brand platform, the campaign reframes the humble coffee break as a vital moment of connection within the workplace that sparks conversation, collaboration and camaraderie. It shows that when people connect over a cup of…...
Breville launches global campaign for Oracle Dual Boiler espresso machine via The Cowboys
11+ mon, 3+ week ago (262+ words) Iconic Australian brand Breville has partnered with creative agency The Cowboys to launch its flagship espresso machine - Oracle Dual Boiler in a global campaign that brings its “Ultimate Automation. Ultimate Performance.” promise to life through dual personas. Building on over…...