News
Movers & Shakers: Corona, Little Caesars, Away and more
2+ hour, 51+ min ago (421+ words) This week's agency news, people on the move and brand buzz. by Emma Thumann & Luz Corona March 26 2026 72andSunny was selected as global creative agency of record for Indeed. Gut New York was named the agency of record for Turtle Beach. Joybyte…...
Brands still treat LATAM as a single market, but creators are exposing the gaps
1+ week, 3+ day ago (1104+ words) Taking a US campaign, translating it into Spanish and pushing it into several countries from one media plan is more confusing than effective. by Kseniia Petrina, Holy Marketing March 16 2026 More U.S. brands are using creators as the front door for expansion…...
Why Oatly hosted a ‘fancy’ event in a supermarket parking lot
11+ mon, 3+ day ago (701+ words) The brand wanted people to "have a bit of a laugh, perhaps at our expense," said Malia Killings, Oatly North America creative and design director.. From Campaign US The brand wanted people to "have a bit of a laugh, perhaps…...
Is Coffee Mate’s ‘White Lotus’ piña colada creamer hilarious or horrifying?
11+ mon, 2+ week ago (322+ words) Some people sipping the drink may have a little voice in the back of their head saying, "The coconut milk is off!. From Campaign US Some people sipping the drink may have a little voice in the back of their…...
Oatly head creative says ‘F*ck milk’ after Irish-exiting his successful tenure
11+ mon, 3+ week ago (564+ words) Global chief creative officer John Schoolcraft is pleased that nobody noticed he concluded his time with the oat milk brand 9 months ago.. From Campaign US The creative brain behind the Oatly Department of Mind Control has left the farm. John…...