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News
Andy Flemming creates ‘TinyAgency’, a miniature agency that takes real briefs and most likely screws them up
6+ day, 12+ hour ago (246+ words) Says Flemming: “Clients fucking love AI. So I coded, built and pushed technology to the absolute limit to create the agency of their dreams.” Built by Flemming himself, the miniature agency is designed to give each character a genuine AI…...
Weber Shandwick leadership launch VOCAL, an earned-first agency built for the AI era – Campaign Brief
1+ week, 4+ day ago (337+ words) Launching with foundation clients across corporate, technology, healthcare and consumer sectors, VOCAL is built for a communications landscape where credibility is a competitive advantage. As AI changes how information is discovered and decisions are made, VOCAL believes brands can no…...
The One Club and Google Partner For Global AI Creative Challenge – $50,000 in prize money for competitors in 16 global cities including Sydney
1+ week, 4+ day ago (263+ words) After initial competitions in May during The One Club’s Creative Week 2026 and at Google Creative House at Cannes in June, the AI Creative Challenge goes global with the ultimate face-off between the world’s top AI creators. Participants from each city…...
AKQA Australia Bolsters Client Service Leadership with Jonathan Hales Appointment and Martin Tozzi-Condivi Promotion
1+ week, 5+ day ago (530+ words) Campaign Brief AKQA Australia has announced the appointment of Jonathan Hales and the promotion of Martin Tozzi-Condivi to Executive Client Partner, bolstering the agency’s client service leadership and reinforcing its commitment to building partnerships that deliver transformative customer experience, design…...
Can anonymous hiring fix advertising’s gender gap? Fair Treatment launches experiment to prove gender bias exists in hiring
1+ week, 5+ day ago (315+ words) Today, The Fair Treatment is launching an experiment to prove why: unconscious bias in the selection process. When a brand needs a director, several directors are shortlisted to pitch their vision. If agencies choose to put a director on the…...
Optus unveils ‘There’s always a way’ in first major brand work via Droga5 + Accenture Song
1+ week, 6+ day ago (376+ words) Directed by Steve Ayson, the launch film tells the story of an Italian Nonna who is thrust into coaching her grandson’s basketball team after the regular coach drops out before a semi-final. Despite having little basketball knowledge and standing barely…...
The New Wave ~ ABEL – Campaign Brief
2+ week, 5+ day ago (504+ words) 1. Give us the elevator pitch – who are you and what do you do? We are a direct to source, trans-Tasman creative company that points disarmingly senior talent at your business problems. At ABEL we’re in it for the long haul…...
Donut King puts ‘Buddy’ centre stage in AI created All Buns Glazing campaign via Thinkerbell – Campaign Brief
2+ week, 4+ day ago (331+ words) Donut King puts ‘Buddy’ centre stage in AI created All Buns Glazing campaign via Thinkerbell Campaign Brief Donut King, with Thinkerbell, have dialled up the fun, revitalising the Donut King brand with a new platform starring the iconic Donut Buddy....
Omnicom Oceania strengthens intelligence offering as Perceptive expands across ANZ
3+ week, 3+ day ago (264+ words) Together with Quantum Market Research, also part of Omnicom Intelligence, the businesses bring more than 65 specialists across government, social, commercial and consumer research, creating one of the region’s most comprehensive research and consumer intelligence capabilities. The Omnicom Intelligence capability is…...
After five years Howatson+Company Chief Creative Officer Gavin Chimes set to depart
3+ week, 3+ day ago (380+ words) Says Chimes, “It’s been a massive five and a half years and I’m incredibly proud of everything we’ve built together. Chris and I have been talking about this for a while and there’s never a perfect time to leave somewhere…...